As a small or growing business you don't always have budget, knowledge or time to hire in-house experienced marketing manager. The manager who not only can manage your social media or create collateral, for example, but also can create effective marketing strategy and plans aligned to your business growth objectives. 

That is where outsources CMO can help. An outsourced CMO becomes a part-time addition to your team, bringing advanced marketing knowledge and best practices to develop an effective marketing strategy and manage the marketing function. Think of it as an "executive-as-a-service."